New recommended retail prices in Euro-zone markets
Significant price re-alignment for all small platform models (Elise, Exige and Europa) for Euro and Swiss zone territories for the Model Year 2010.
With effect from the 17th September 2009, the official Manufacturer's Suggested Retail Prices (MSRP) in the Euro zone and Switzerland territories have been realigned on the Lotus Elise, the Lotus Exige and the Lotus Europa. Only the MSRP for the Elise S remains unchanged. The option prices have also been realigned at the same time.
Luke Bennett, Director of Lotus Cars Limited said, "There is a no better time to buy a Lotus, as the strong Euro currency means that we can pass these currency savings on to our Euro-zone customers. The Euro-zone market is so important to us and realigning our prices ensures that we remain as manufacturer of some of the highest 'performance-for-the-money' sportscars on the market."
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