Lotus Rocks The Paris Motor Show

Never before has an automotive manufacturer shown a new portfolio of five cars in one go at the Paris Motor Show. And who better to present the return of a great British automotive icon, the Lotus Esprit, than two British icons? Legendary Queen guitarist, Brian May and supermodel Naomi Campbell did the honours. Hollywood superstar Stephen Baldwin perfectly fitted the bill to unveil the new Lotus Elise, a car described as a sexy, agile beast. French-Canadian singing sensation Garou was the textbook gentleman as he unveiled the new gentleman's supercar, the Lotus Elite, and Academy Award nominee Mickey Rourke's powerful physique was the ideal match for the muscular new Lotus Elan as he whipped off the silk.

Commenting on the unveiling Gino Rosato, Director of Corporate Operations at Lotus said: "The Lotus family is a big one and we were delighted to welcome some of our exceptionally talented friends to share this historic moment with us. We are on an incredible journey and it's wonderful to see so many familiar faces along for the ride. On behalf of Lotus, I would like to say a big thank you to these old friends for taking the time out to take part in our special day." The celebrities in attendance all took time out from their hectic schedules to show their support for Lotus. Legendary Queen guitarist Brian May broke into his schedule for the promotion of 'Anthems'* to launch the brand new line up as he unveiled the new Lotus Esprit alongside supermodel Naomi Campbell.

Following the unveiling, Brian May said: "This is an incredible day for Lotus, and it's nice to take a moment to be proud to be British. The Lotus team have done an incredible job. Lotus Rocks!"

Lotus will be supporting Brian's Save-Me campaign, aimed at preventing cruelty to Britain's wild animals, by donating a brand new specially painted Lotus Evora to be auctioned off for the charity.

*Anthems is the debut rock album Brain May has produced for top musical theatre star Kerry Ellis.