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Mark H

Lotus reveals new logo

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New logo as part of the brand revamp.

Marketing chief Simon Clare said the firm "looked back at the original Lotus roundel and thought about Colin Chapman’s philosophy: to simplify and add lightness.”

Logo.png

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The more I look at it the more I like it 👍🏻

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The more I look at it the more I dislike it! 😏

Looks like the work experience kid did it.....

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Not a fan, As above, looks like a child had designed and drew it 👎

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Posted (edited)

I'm just not sure on the fact its got no edge...

 

Ill be interested to see one on a yellow car. 

 

I'm guessing the badges will have outer ring like these

FB_IMG_1565385692330.jpg

Edited by kieranexige

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Should leave as is. 

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hi peeps. not really bothered about the lotus badge either way. perhaps we would we have historically preferred an animal (bull. horse, some feline or other, heck a norfolk sheep lol)(now i'm over thinking this. like i always do, some indigenous Hornsey/Cheshunt wildlife lol), -- btw did i read it right somewhere that our hero mr chapman did swindle letters in the original lotus badge somehow viz partners?

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As a life long Liverpool fan I did feel sorry for the Norwich ( Lotus ) team .. torn on two fronts as you might say 🙄

7769CD28-A8EF-492C-BC4E-D24133E3B70F.jpeg

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Im just going to pretend i have never seen it.

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