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Lotus in the Peak
28th - 30th June 2024

Lotus Is Norfolk; Norfolk Is Lotus


Mark H

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• Photography competition in conjunction with Lotus and the
Eastern Daily Press, starts on 22 August 2015
• Winning photographs will best represent Norfolk
• Winners will win a day at the Lotus Driving Academy at Hethel
Lotus is giving readers of the Eastern Daily Press an opportunity to win a day at the Lotus Driving
Academy by submitting a photograph of a location that best represents Norfolk and could be
used as a backdrop for Lotus cars promotional pictures in the future.
Jean-Marc Gales, Chief Executive Officer, Group Lotus plc, said, “Lotus is globally recognised as
being one of Norfolk’s most famous and high profile companies and we want to continue to build
upon this connection. The picturesque village of Heydon was chosen as the location for the
photoshoot of the new Lotus Evora 400 and these pictures have already been used extensively
as part of our new global marketing strategy promoting not only Lotus but Norfolk around the
world.”
Jean-Marc Gales continues, “No-one knows Norfolk better than those who live in this fine county;
so we would like readers of the Eastern Daily Press to come up with other Norfolk locations that
we could use which will further strengthen the link between Lotus and Norfolk.”
Winning entrants will also have their photograph published in the Eastern Daily Press and on the
Lotus Cars website and selected social media channels.
The three best photographs will be selected and the winners will each receive a ‘Lotus Driving
Academy – Level 1 Day’ as a prize.
The county of Norfolk and Lotus have been linked for nearly 50 years since the founder of Lotus,
Colin Chapman moved the factory from the outskirts of London to Hethel, near Wymondham in
1966.
Lotus employs 1060 staff with the majority being at its Hethel HQ and has recruited 140 new staff
since May 2014 and is on track to employ 1222 by the end of the year, including 25 Apprentices
and 11 Graduates. Over the last 15 months, Lotus has increased its number of dealers worldwide
from 138 to 193.
Full details of the competition, including the full terms and conditions can be found here:
http://www.lotuscars.com/photocomp.



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