Lotus/MLOC News
The latest Lotus and MLOC press releases and announcements
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Hethel, UK – 18 October 2022 The Lotus Eletre is the first of a new breed of pure electric SUVs. It takes the core principles and Lotus DNA from almost 75 years of sports car design and engineering, evolving them into a desirable all-new lifestyle car for the next generation of Lotus customers. On Tuesday 25 October 2022 – exactly a week from today – a global broadcast from Lotus will reveal further details of its design, technology and dynamic performance. It will include full details on the range, prices and specifications for key markets around the world. To find out more, join the global broadcast at www.lotuscars.com at 1300 hrs (UK), 1400 hrs (Europe) and…
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Lotus wins national award, voted for by The Sunday Times, Driving.co.uk and Times LUXX The Emira “marks a quantum leap for the brand in terms of technology, comfort and refinement” Award collected at London ceremony by Lotus Head of Brand Marketing, Nigel Bromley (Hethel, UK – 17 October 2022) – A year after Lotus was honoured as ‘Manufacturer of the Year’ at the News UK Motor Awards 2021, the Lotus Emira has brought another award back to Hethel, having been named ‘Sports Car of the Year’ at the prestigious News UK Motor Awards The award was received on behalf of Lotus by Nigel Bromley, Head of Brand Marketing, from David Green, Motoring Edit…
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Limited-edition Evija celebrates 50 years since race legend Emerson Fittipaldi and Team Lotus won F1 Drivers’ and Constructors’ Championships New version of pure electric hypercar commemorates iconic five decades of black and gold colour scheme of Lotus Type 72 race car Emotive design details include rotary dial crafted from recycled original Type 72 aluminium, plus Fittipaldi signature hand-stitched on dashboard World premiere event at Hethel, UK, with Emerson Fittipaldi as guest of honour Eight cars now in build, all sold with first customer deliveries early in 2023 Latest project from Lotus Advanced Performance Test driven by Formula…
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Two famous businesses and brands help put Norfolk on the world map £100m invested by Lotus in its facilities in the region Lotus partnership with Canaries shows value of ‘Act Local, Achieve Global’ Hethel, UK – 06 October 2022 Lotus has reaffirmed its partnership with Norwich City Football Club to help drive global awareness of both businesses and brands. It has also revealed that more than £100 million has been invested by Lotus in its facilities in Hethel and in Norwich, Norfolk. At a VIP reception at the Carrow Road stadium, Mr Qingfeng Feng, CEO of Group Lotus, was joined by Matt Windle, Group Vice-President and Managing Director of Lotu…
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New online retail platform for current and legacy cars dating back to 1981 Latest Lotus merchandise plus some heritage items also available via parts.lotuscars.com UK customers can either collect, or choose direct delivery, from retail agent Official parts manuals also available to help owners keep their Lotus performing to specification Hethel, UK – 1 September 2022 Lotus estimates that up to 70% of its cars are still on the road worldwide, all cherished by their owners and many used regularly. To maintain this enviable record and to encourage more owners to keep their cars running, Lotus has unveiled a new online retail platform. The…
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Hethel, UK – 18 August 2022 Welcome to a new series of content from Lotus Engineering, the consultancy division of performance car manufacturer Lotus. With regular updates over the coming months, the team will explain its portfolio of capabilities and its key priorities as the automotive world moves to an all-electric future. It will also share how yesterday’s successes – some you might not be aware of – are inspiring the projects of today and tomorrow. Lotus Engineering provides comprehensive consultancy services to many of the world's OEMs and Tier 1 suppliers. It is internationally recognised for its long-standing contribution to ground-breaking engineering and i…
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Appointed Head of Exterior Design at the Lotus Tech Creative Centre Joins from previous leadership roles at Aston Martin and Bentley LTCC team, headed up by Ben Payne, takes the lead on creating the range of all-new, all-electric lifestyle cars Coventry, UK – 17 August 2022 Lotus announces the appointment of John Paul Gregory as Head of Exterior Design at the Lotus Tech Creative Centre (LTCC) in Coventry, UK. The LTCC team, headed up by Ben Payne, takes the lead on creating the range of all-new, all-electric lifestyle cars, working in close collaboration with the sportscar design team at Hethel, led by Russell Carr. John Paul joins from p…
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Track bike developed by Lotus Engineering helping riders win medals at Commonwealth Games Consultancy division of Lotus provides comprehensive consultancy services to many OEMs and Tier 1 suppliers Commercial capabilities grouped under three pillars – Platforms, Control Systems and Technical Services Hethel, UK – 3 August 2022 With track riders from the home nations winning medals at the Commonwealth Games, attention has again turned to the innovative Hope / Lotus track bike that they’re using. Its unique front end, with forks far wider than anything else in the velodrome, was developed by Lotus Engineering. Such high-profile success on the globa…
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Hethel, UK – 28 July 2022 Car manufacturer Lotus has announced the appointment of Pui-Yee Tang as its new Director of Legal & Compliance. Pui-Yee has been the Head of Legal & Compliance since March 2021. This promotion to Director is recognition of her performance as the business transforms from a UK sports car company to a truly global performance car business and brand. In addition to being responsible for all legal and compliance affairs at Lotus, Pui-Yee leads the Diversity, Equity and Inclusion (DEI) initiatives across the company. She is also the Data Protection Officer at Lotus and an existing member of the Executive management team. Pui-Yee…
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Pioneering collaboration combines AI-enabled invention tech with engineering expertise Iprova supports creation of breakthrough inventions, Lotus Engineering adds proof of concept, design and engineering of products based on them Targeting the transportation sector in its widest sense – from e-scooters to autonomous trucks Hethel, UK and Lausanne, Switzerland – 1000 BST, Wednesday 27 July 2022 Lotus Engineering and Iprova have announced a partnership which, for the first time, combines the latest AI-enabled way of creating breakthrough inventions with the ability to develop proof of concept, design and engineering of products based on them. …
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James Andrew appointed Chief Brand Officer Group Lotus announces a new Global Brand and PR centre structure has been established. The new centre will be headed up by James Andrew, who has been appointed Chief Brand Officer. Initially with offices in the UK, Netherlands and China, the new centre will oversee the evolution and deployment of the Lotus brand around the world. The Global Brand & PR Centre will report into Group CEO Mr. Feng Qingfeng, with the regional divisions headed up by Nigel Bromley (UK office – covering UK and RoW regions), Giuseppe Mele (Netherlands office – covering Europe region) and Chen Qi (China office – covering Greater China re…
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All new Lotus production vehicles from 2023 will be fully electric Lotus will be certified as a net-zero business through a commitment to become a SBTi (Science-Based Target initiative) organisation Lotus signs up to COP26 Zero Emissions Vehicle (ZEV) declaration Hethel, UK – 28 June 2022 Lotus has launched ‘Driving Change’, its new Environmental, Social and Governance (ESG) Charter. Its four core commitments will pave the way for the car maker’s future success as a responsible global business. The four core commitments are: All new mainstream vehicles from Lotus from 2023 will be fully electric Lotus will be certified as a net…
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Hethel, UK – 24 June 2022 It was an exceptionally busy day for Lotus at Goodwood Festival of Speed as crowds flocked to the stand for the world public debut of the Eletre. The highly anticipated hyper-SUV was a star attraction. with visitors eager to see the car and ask questions of the many product specialists on hand. The bold, progressive and exotic EV has the soul of a Lotus and the usability of an SUV, and the retail team reported that several customers placed orders immediately after seeing it in the metal. Yesterday also marked the premiere of the ultimate three-car garage from Lotus, as the Eletre was joined on stage by the beautiful Emira sports car an…
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Hethel, UK – 22 June 2022 Lotus and Norwich City Football Club are delighted to announce they are continuing their Principal Partnership into the upcoming 2022/23 season. The extension of the deal sees the iconic Lotus brand remain on the front of the Canaries' home, away and third shirts throughout the season, with the team's new kit designs being revealed soon. Ahead of the upcoming campaign, City will wear the new kit during the pre-season fixtures against Dereham Town, King’s Lynn Town, Cambridge United, Celtic and Hibernian. Further details of additional pre-season fixtures will be announced in due course. In addition to securing the premium shirt pos…
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Eletre hyper-SUV makes world public debut later this week With Emira and Evija, Eletre completes ultimate three-garage from Lotus Emira GT4 race car also makes public dynamic debut tackling Goodwood Hill Climb Emira and Evija also in action on track “We can’t wait for another exceptionally busy and very successful Goodwood” – Matt Windle, MD, Lotus Cars Hethel, UK – 22 June 2022 One of the world’s most eagerly anticipated performance cars, the Lotus Eletre hyper-SUV, will make its world debut in public later this week at the Goodwood Festival of Speed. Unveiled on 29 March, the bold, progressive and exotic EV has the soul of a Lo…
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